wed 29/05/2024

The Apprentice, BBC One/ The Apprentice: You're Fired, BBC Two | reviews, news & interviews

The Apprentice, BBC One/ The Apprentice: You're Fired, BBC Two

The Apprentice, BBC One/ The Apprentice: You're Fired, BBC Two

Welcome return of show where Alan Sugar wannabes swap bombastic clichés

'The Apprentice': Alan Sugar's eyes and ears - Karren Brady and Nick Hewer

As any successful entrepreneur will tell you, “If it ain’t broke, don’t fix it” - so the sixth series of both these shows returned with just a few cosmetic changes. The muted opening is in tune with the times, Sir Alan Sugar is now the more ennobled Lord Sugar, the wonderful Margaret Mountford (who has gone back to her papyrology PhD) has been replaced in aide-de-camp duties by businesswoman and West Ham Football Cub executive Karren Brady, and Adrian Chiles (recently departed to ITV) by comic Dara Ó Briain. But in style, format and, most importantly, bombastic cliché by the 16 hopefuls jostling to become Sugar’s new sidekick, these two programmes remain the same. And what an utter joy both still are.

As any successful entrepreneur will tell you, “If it ain’t broke, don’t fix it” - so the sixth series of both these shows returned with just a few cosmetic changes. The muted opening is in tune with the times, Sir Alan Sugar is now the more ennobled Lord Sugar, the wonderful Margaret Mountford (who has gone back to her papyrology PhD) has been replaced in aide-de-camp duties by businesswoman and West Ham Football Cub executive Karren Brady, and Adrian Chiles (recently departed to ITV) by comic Dara Ó Briain. But in style, format and, most importantly, bombastic cliché by the 16 hopefuls jostling to become Sugar’s new sidekick, these two programmes remain the same. And what an utter joy both still are.

‘Was a producer quietly suggesting these nicely differing approaches? Surely not’

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